Why is Serena Williams the only female on Forbes List of Richest Athlete?

After her absence last year, tennis star Serena Williams has reemerged on Forbes’ annual ranking of the world’s highest-paid athletes for 2019, bowing in at No. 63 out of 100.

But her return is noticeable for another reason: She’s the only woman on the list.
The lack of another female athlete comes at a time when the issue of gender pay inequity in professional sports has gained attention and female players are willing to sue to put a spotlight on the disparity.
Williams, 37, reappeared on the list after Forbes calculated her pay at $29.2 million, as well as her winnings at $4.2 million and off-the-court endorsement deals at $25 million. Her sponsorships include Gatorade, Wilson Sporting Goods and JPMorgan Chase. She was also the only woman on the list in 2017.
Topping Forbes’ list this year is Argentine soccer star Lionel Messi, whose pay, winnings and endorsement earnings reached a total $254 million.
Four other tennis players made the list, including Switzerland’s Roger Federer, who ranked at No. 5 and earned a total of $186.8 million.
In general, the top athletes represent major sports in the United States and internationally: soccer, football, basketball and baseball. Mike Trout, the Los Angeles Angels center fielder who earlier this year reportedly signed what appeared to be the largest contract in professional sports history worth $430 million, was No. 17 on this year’s Forbes ranking.
Bob Dorfman, a sports marketing expert at the San Francisco firm Baker Street, said because the viewership and ratings remain high in popular team sports dominated by male athletes, that’s where the blockbuster deals and big money will continue to flow.
“It’s what people are watching, it’s what people want to see on TV and it’s what the TV stations are willing to pay to get the rights to,” Dorfman said. “And as long as there’s more popularity, more appeal and more cache for the men’s leagues, then that’s how it’s always going to be, regrettably.”
Williams did not land on last year’s Forbes list of the highest-paid athletes after taking a yearlong break from competition after having a child with her husband, internet entrepreneur and Reddit co-founder Alexis Ohanian.
Earlier this month, she ranked on another Forbes list — America’s richest self-made women — becoming the first athlete on there.
“For tennis, it’s all about endorsements and less about prize money,” Dorfman said. “Serena is obviously a great businesswoman, and she’s extremely marketable.”
While a larger reckoning for how female athletes are paid remains elusive, experts say, there are efforts to bring the discrepancies to the forefront.
In March, more than two dozen members of the U.S. women’s national soccer team filed a gender discrimination lawsuit against the U.S. Soccer Federation. The athletes say “institutionalized gender discrimination” exists in their pay, medical treatment, travel arrangements and overall workload.
According to the lawsuit filed in federal court in Los Angeles, American female players were paid a combined $1.725 million in bonuses after winning the Women’s World Cup in 2015. To compare, American men were given $5.375 million in bonuses for reaching the round of 16 in the 2014 World Cup.
The U.S. Soccer Federation has declined to comment on pending litigation.
Meanwhile, the American women are favored to again win the World Cup, which kicked off last week in France.
T. Bettina Cornwell, the head of the marketing department at the University of Oregon’s business school, said that while the audiences for men’s sports have been larger historically and command more from sponsors, fans have some power to help change how much athletes are worth.
“From a societal perspective, if you want to address disparities, then watch women’s sport. A great starting place right now would be the Women’s World Cup soccer,” Cornwell said. “Any discussion of this not being an exciting sport to watch is simply rubbish. Be the audience they need and deserve.”





How Super Falcon defeats South Korea.

Nigeria got its Women’s World Cup campaign up and running after seeing off South Korea 2-0 in Grenoble Wednesday.
The Super Falcons, beaten in its opening game by Norway, bounced back courtesy of an own-goal by Korea’s Kim Do-yeun and Asisat Oshoala’s fine second half strike.
Oshoala, who won the Golden Ball and Golden Boot at the under-20 World Cup in 2014, underlined her reputation as one of the most exciting players in the game by sealing her team’s victory by rounding off a fine Nigerian move 15 minutes from time.


The 24-year-old, a three-time African footballer of the year, raced onto the Chidinma Okeke’s perfect through ball before accelerating away from her marker and rolling the ball past the goalkeeper.
“At first, I think we were a little bit scared of losing and going out,” Oshoala told the competition’s official website after the game.
“But after a while we just decided to go for it. I always say that I’m never under pressure — I just go on the pitch and do my job. It’s an 11-player game and I just look to enjoy the game, have fun and do the right thing for my team. The group is wide open now. We just have to concentrate now on making sure we get the points we need against France.”

Oshoala, who signed a three-year deal with Barcelona last month after an impressive spell on loan from Chinese club Dalian Quanjian, has enjoyed a stellar season.
During her four-month spell at Barcelona, she scored eight goals in 11 appearances and helped the club reach the Champions League final.
She also became the first African woman to play and score in the final of the competition though it was not enough to prevent a 4-1 defeat by French side Lyon Feminines.
Her goal capped a miserable afternoon for the Koreans which had gifted its opponent a 29th minute lead through Kim’s own-goal.
Its frustration was further increased when Lee Geu-min’s strike was ruled out for offside with her side trailing 1-0.

The defeat all but ends South Korea’s hopes of qualifying for the next stage after it was thrashed by host nation France in the opening game of the tournament.
It also leaves Korea, ranked 14th in the world, without a point or goal to its name.
Nigeria will take on France in its final group game on Monday while South Korea takes on Norway.





Why Kano Pillars must be banned?

Football fans want Kano Pillars captain Rabiu Ali banned for his unruly behaviour in Pillars’ 1-1 draw against Enugu Rangers during their Nigeria Professional Football League Playoff clash at the Agege Stadium, Lagos.
The midfielder, who grabbed the opener for Pillars in the 58th minute, accosted referee Adebimpe Quadri after the end of the game. The ref had awarded Rangers a late penalty, which was converted by Godwin Aguda.
Ali’s reaction reportedly incited the fans of the club, who invaded the pitch in numbers wielding dangerous objects, after the encounter.
“Followers of our local league know too well that visiting teams rarely win away from home,” Nazareth Chinaza wrote on The PUNCH Facebook page.
“The behaviour of Ali and the violent action of Pillars fans are the reasons. The League Management Company must take decisive action if they are serious about growing this league and making it reputable.”


Another fan, Destiny Onyinye also suggested a four-year ban for the Pillars captain.
“After investigations and if this turns out to be true, the Nigerian FA should take four years off Ali’s career and points deducted off the club,” he wrote.
Alvin Otutu was of the view that Ali should be prosecuted for his actions against the referee.
“This is on Kano Pillars, not NPFL, it appears Ali and his cohorts are planning to return the league to her ugly past. Ali should be banned for three years, prosecuted for attempted assault and Kano Pillars should lose nine points and fined N500m. This will teach others a lesson.”




First Democracy Day in Nigeria celebrated in honor of MKO.

President Muhammadu Buhari on Tuesday, June 11, night hosted World leaders to dinner and gala night ahead of Wednesday’s maiden edition of the country’s Democracy Day celebration.
The News Agency of Nigeria (NAN) reports that other dignitaries at the event including State Governors, members and leadership of the newly inaugurated National Assembly, Diplomats, captains of industries were treated to best of Nigerian cuisines and hospitality.
Speaking at the event, the President said his administration was ready to move the nation to the next level of prosperity, peace and stability.
”We will restore peace, justice and bring prosperity for all Nigerians,” he said.
President Buhari, who narrated the history of June 12 general elections in1993 and the subsequent signing into law June 12 as public holiday every year, said the celebration was a recognition of the resilient of the Nigerian people.
He thanked the visiting Heads of State and Presidents for honouring the nation’s invitation.


Earlier in his remarks, the Secretary of the Government of the Federation, Mr Boss Mustapha, said the maiden celebration of Democracy Day on June 12 was unique and only coincided with the election of new leadership of the National Assembly.
Those at the event included President of Mauritania, Mohamed Ould Abdel Aziz; President of Rwanda, Paul Kagame; President of Liberia, George Weah; President of Congo, Denis Sassou Nguesso and President of Ghana, Nana Akufo-Addo.
Others were President of Zimbabwe, Emmerson Mnangagwa; President of Senegal,Macky Sall; Prime Minister of Uganda,Ruhakana Rugunda, President of the Gambia Adama Barrow and President of Niger Republic, Mahamadou Issoufou.
The dinner was also attended by Vice-President Yemi Osinbajo, the wife of the president, Aisha Buhari and wife of the Vice President, Dolapo Osinbajo, the Senate President, Ahmad Lawan, Speaker Femi Gbajabiamila, deputy Senate president,Ovie Omo-Agege and deputy Speaker, Ahmed Idris Wase.
Some APC state governors, APC national chairman, Adams Oshiomhole, APC national leader, Bola Tinubu, diplomats, former ministers also attended the event.
High-point of the event was a toast to the Federal Republic of Nigeria by Vice-President Osinbajo and unveiling of a photo book tagged, “ Being Buhari” by the president.
The ceremony which was held at the State House Conference Center Abuja, also featured music and cultural display showcasing the country’s diversity.
Meanwhile, Legit.ng previously reported that President Buhari on Monday, June 10, met with caucus members of the All Progressives Congress (APC) in Abuja.
The president met with the party members behind closed door at the Ladi Kwali Conference Centre, Abuja around 9.30 pm after their meeting with the APC national chairman, Adams Oshiomhole.
It was gathered that those present at the meeting were the vice president, Yemi Osinbajo, Oshiomhole, the governor of Kebbi state, Atiku Bagudu, his Ekiti counterpart, Kayode Fayemi, and Nasir El-Rufai of Kaduna state.